A small, senior-led SEO practice. We set the search strategy, commission articles from writers who know your sector, and edit every piece to a house style before it reaches you. Monthly plans from $250, with no minimum term.
A senior-led SEO practice for search strategy and commissioned editorial.
Small by design. Senior on every account.
This is a practice, not a volume agency. We are a team of five: three senior leads, each with more than ten years in search, an editorial coordinator, and a technical analyst, supported by a roster of about 30 freelance writers we have vetted by sector. Every client is led by one senior lead, who runs the strategy sessions and edits every article before it reaches you.
We keep prices low by keeping the work focused: search strategy, site structure, and editorial, with nothing we would need to subcontract. Quality comes from who does the work and how carefully it is edited, not from the size of the invoice.
Every client starts with a two-week diagnostic. After that the work is monthly: strategy and structure on every plan, and commissioned editorial on the Editorial and Program plans.
A category and competitor review, a content and technical baseline, and an honest read on whether organic search is the right channel at all. Some diagnostics end with us advising against a monthly plan.
Category and competitor review · Content and technical baseline · Written recommendation · Credited if you continue
Monthly strategy sessions, a written quarterly roadmap, and reviews of your site structure and key pages. We specify the changes in writing; your team or your developers make them.
Monthly strategy session · Quarterly written roadmap · Site and URL architecture review · Page reviews and internal linking
Articles commissioned from writers who know your sector, briefed by a strategist, and edited by a senior lead to a documented house style. Four or eight a month, depending on the plan.
Vetted sector writers · Senior editing · Documented house style · Digital PR on the Program plan
A 30-minute call, not a pitch. We are both deciding whether this is a fit.
II
Diagnostic
Two weeks, $160, delivered as a written recommendation you own outright.
III
Decision
You take the document away. If you continue, the $160 is credited against your first month.
IV
Monthly work
Strategy sessions, a written quarterly roadmap, and commissioned articles on the Editorial and Program plans.
V
Handover
Briefs, house style, and roadmaps are yours throughout, so your team can carry on without us whenever you decide to stop.
Recent work
A reference library in a category nobody had claimed
Specialist B2B · Program plan · 14 months
An industrial components supplier whose competitors all published the same commodity content. Two weeks reading the category, then eight commissioned articles a month, drafted from interviews with the client's engineers. Figures from Search Console and GA4, first 12 months against the prior 12.
All prices in USD. Monthly plans are billed monthly with no minimum term: cancel with 30 days' notice. The diagnostic is a one-off fee with no obligation to continue, credited against your first month if you do.
From $13 for a single edited article to $420 a month for the full Program plan. Every price we charge is on this page.
Most clients start with the diagnostic and choose a monthly plan once they have read it.
Diagnostic
$160
one-off · two weeks · Where most clients begin
Category and competitor review · Content and technical baseline · Written recommendation you can act on alone · Credited against your first month if you continue
Monthly 60-minute strategy session · Quarterly roadmap, reviewed in writing · Review of up to 4 of your own pages a month · Email access between sessions